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	<title>Gravitymarket</title>
	<link>http://www.gravitymarket.com</link>
	<description>Specialists in SEO, web dev, online marketing, and ecommerce</description>
	<pubDate>Thu, 15 Apr 2010 15:48:05 +0000</pubDate>
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		<copyright>&#xA9; 2003-2006</copyright>
		<managingEditor>megan@netconcepts.com ()</managingEditor>
		<webMaster>megan@netconcepts.com</webMaster>
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		<itunes:summary>Specialists in SEO, web dev, online marketing, and ecommerce</itunes:summary>
		<itunes:author></itunes:author>
		<itunes:category text="Society &amp; Culture"/>
		<itunes:owner>
			<itunes:name></itunes:name>
			<itunes:email>megan@netconcepts.com</itunes:email>
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		<itunes:block>No</itunes:block>
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		<title>Why Use GravityMarket?</title>
		<link>http://www.gravitymarket.com/10-reasons/</link>
		<comments>http://www.gravitymarket.com/10-reasons/#comments</comments>
		<pubDate>Thu, 16 Aug 2007 14:59:28 +0000</pubDate>
		<dc:creator>Netconcepts</dc:creator>
		
		<category><![CDATA[Learning Center]]></category>
<category>Ecommerce</category><category>SEO</category><category>Usability</category><category>Web Development</category><category>Web Marketing</category>
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		<description><![CDATA[10 Reasons to use GravityMarket

Built with SEO in mind: GravityMarket builds search optimization into the site through its technically optimized framework to achieve maximum visibility and minimize ongoing optimization investments.
More Product Pages Indexed:  GravityMarketâ€™s search optimized platform turns every page in your website into a traffic acquisition engine.
Increased â€œNew to Fileâ€? Customers and Overall [...]]]></description>
			<content:encoded><![CDATA[<h2>10 Reasons to use GravityMarket</h2>
<ol>
<li>Built with SEO in mind: GravityMarket builds search optimization into the site through its technically optimized framework to achieve maximum visibility and minimize ongoing optimization investments.</li>
<li>More Product Pages Indexed:  GravityMarketâ€™s search optimized platform turns every page in your website into a traffic acquisition engine.</li>
<li>Increased â€œNew to Fileâ€? Customers and Overall Sales:  Through increased targeted natural search traffic, product merchandising options and streamlined checkout process.</li>
<li>Integrated Product and Website Content: An easy content management solution to strengthen the online product catalog with additional keyword-rich site content including up-sell and cross sell opportunities.</li>
<li>Proven Merchandising Tactics:  To increase conversion rates through merchandising options (featured, related, accessory and clearance products) and usability optimization of navigation, page layout and design.</li>
<li>Standard Integration With Backend Systems:  To allow streamlined secure two-way communication between GravityMarket and backend fulfilment systems (CRM, Inventory and Order Management) using standard industry methods.</li>
<li>Robust and Flexible 3-Tier Architecture: To allow modular functional enhancements and specific customizations to meet unique business requirements safeguarding the clientâ€™s overall ecommerce platform investment.</li>
<li>Integrated Online Marketing Services: To develop and implement search and online marketing strategies to ensure profitable outcomes and growth of the business online.</li>
<li>Effective ROI Tracking and Reporting: To assess performance of ecommerce website and online marketing activity including sales conversion, email marketing, PPC referrals and much more.</li>
<li>Robust and Secure Infrastructure: To meet traffic demands as the business grows online and ensuring a safe environment for commercial transactions. </li>
</ol>
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		<title>Web 2.0 for Publishers</title>
		<link>http://www.gravitymarket.com/web2-for-publishers/</link>
		<comments>http://www.gravitymarket.com/web2-for-publishers/#comments</comments>
		<pubDate>Tue, 30 Jan 2007 16:41:11 +0000</pubDate>
		<dc:creator>Netconcepts</dc:creator>
		
		<category><![CDATA[News &amp; Media]]></category>
<category>Blogs</category><category>Business Blogging</category><category>Buzz Marketing</category><category>online marketing</category><category>Podcasts</category><category>RSS Marketing</category><category>Web Marketing</category>
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		<description><![CDATA[In this presentation to The <a href="http://www.wppc.org/">Wisconsin Publishersâ€™ Production Club</a>'s (WPPC) Catalog Innovations meeting in January, Netconcepts' Director of E-Business, Hershel Reese explains how Web 2.0 has great implications for catalogers and publishers online.

<b>You Will Discover:</b>
<ul>
<li>Best practices for RSS usage</li>
<li>The benefits of user generated content</li>
<li>Why tagging matters for website owners</li>
<li>How industry leaders are leveraging Web 2.0</li>
<li>How social media can bump up your traffic and impressions</li>
</ul>
Download and listen to the <b>Audio recording</b>: <a href="http://www.marketingspeak.com/audio/Netconcepts_Web2.0_for_Publishers_WPPC_Presentation_1-30-07.mp3">MP3</a> (34 MB)]]></description>
			<content:encoded><![CDATA[<p>In this presentation to The <a href="http://www.wppc.org/">Wisconsin Publishersâ€™ Production Club</a>&#8217;s (WPPC) Catalog Innovations meeting in January, Netconcepts&#8217; Director of E-Business, Hershel Reese explains how Web 2.0 has great implications for catalogers and publishers online.</p>
<p>RSS feeds are changing the way people are consuming their media.  You need to stay on top of this channel in order to remain competitive online.</p>
<p>Web 2.0 is also changing the way people interact with web properties.  The user generated content phenomena is helping site owners to actively engage an audience and build community online.  </p>
<p>This presentation will also discuss how one online publisher, <a href=http://www.dmnews.com">www.dmnews.com</a>, is leveraging the Web 2.0 tool kit.</p>
<p>Social Media Sites are emerging as a channel to be reckoned with online. If you are not participating in these communities you are missing opportunities for increased brand recognition and traffic to your sites.</p>
<p><b>You Will Discover:</b></p>
<ul>
<li>Best practices for RSS usage</li>
<li>The benefits of user generated content</li>
<li>Why tagging matters for website owners</li>
<li>How industry leaders are leveraging Web 2.0</li>
<li>How social media can bump up your traffic and impressions</li>
</ul>
<p>This presenation was originally held on Tuesday, January 30, 2007 at The Country Springs Hotel in Pewaukee, WI.</p>
<p>Download and listen to the <b>Audio recording</b>: <a href="http://www.marketingspeak.com/audio/Netconcepts_Web2.0_for_Publishers_WPPC_Presentation_1-30-07.mp3">MP3</a> (34 MB)</p>
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