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Organic Chemistry

Michael Fitzgerald focuses on the popularity of Steve Spangler’s blog in this article written for Inc.com. Learn more about how Steve Spangler turned boring content and bad publicity into an overnight “organic” success with the advice of Stephan Spencer, Founder and President of Netconcepts.

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PoolDawg.com Shoots for Higher Conversion Rates with Site Redesign

PoolDawg.com, one of Netconcepts clients, was recently featured in an online article through InternetRetailer.com.

“A year ago, PoolDawg traded in its modified version of an “off-the-shelfâ€? e-commerce platform for a completely new platform from Netconcepts. The Netconcepts GravityMarket 2.0 e-commerce platform offers a flexible design that, for example, supports the placement of content that has proven to help shoppers complete purchases, Feiman says.”

Read the article here. For more information about PoolDawg.com’s success, read the PoolDawg.com Case Study.

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SEO: RSS Feeds Increase Visibility

Really Simple Syndication (RSS) is a great way to deliver content into the hands of potential website visitors. It is also a channel for syndicating your content onto others’ websites, which equates to free inbound links. Netconcepts’ founder and president Stephan Spencer shares some crucial tactics for maximizing the SEO benefit of your site’s RSS feeds.

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RSS Made Simple

An RSS feed is merely an XML file that you host on your Web server — it kind of looks like HTML code. But don’t let its simplicity fool you; in the hands of a sophisticated marketer, the potential applications for RSS are huge.

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Search Engine Supplement: Search Optimization, Blogs and RSS Feeds: A Magical Combination

The major search engines - Google, in particular - seem to love blogs, which are the personal or professional diaries that number in the millions online. Search engines favor blogs because …

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Acumium to run site for US taxidermy firm

Why did Van Dyke’s, a South Dakota supplier of equipment to animal trophy-makers and collectors and a subsidiary of Cabelas, chose Acumium to overhaul its website and ecommerce strategy?

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